Adobe Analytics Lead

From: Suhasini, Innovative IT Solutions [email protected] Reply to: [email protected] Immediate need for Job Title: Adobe Analytics Lead Location: Phoenix, AZ Duration: 06-12 Months Job Summary: Manage the processes for capture, storage, usage and tracking of online activity from multiple web sites • Full responsibility for analytics needs across customer analytics platforms • Ensure data integrity & documentation of tracking standards • Troubleshoot and debug analytics implementation • Work across both marketing and development to support both teams with analytics tracking • Engage with projects to ensure the analytics solutions meets business requirements • Deliver clear and actionable recommendations to improve and optimize the customer experience • Generate reports and providing insights and recommendations based on data • Provide guidance to develop tagging framework and provide QA support • Proactively identifies issues and recommends resolutions, working closely with key business leaders to offer alternatives and enhancements • Manage the implementation and tracking of digital marketing initiatives both current and future. • Subject matter expert with total experience between 8-10 years with minimum 4-6 years using Adobe Analytics Suite • Experience working with tagging technologies (Like GTM, Adobe DTM, Tealium, or Ensighten) is required • Experience on technical architecture/framework of analytical eco-system(s) • Experience in designing solutions and writing technical documentation for a medium/large scale commercial website • Experience in interfacing between business and implementation units • Stakeholder management skills, including strong communication and presentation experience • Quick learner who can solve problems and is self-motivated Regards, Suhasini Sr.Technical Recruiter Phone:484 626 1625 E-mail: [email protected] Innovative IT Solutions Visit: www.iitsolutionsinc.com